Cambridge Ahead

Highlighting the group’s work for the city of Cambridge and its people


Cambridge Ahead, a business and academic member organisation dedicated to Cambridge’s successful and sustainable growth.


The brief was to design the organisation’s annual report reflecting recent changes to society brought about by the COVID-19 pandemic.


The design concept illustrates how Cambridge successfully weathered the pandemic storm through its agility and adaptability and the illustrations showcase well-known areas of the town, but with the focus being clearly on its people.